The Aji Networks of Capabilities Meeting | July 15

The Aji “Networks of Capabilities” meeting is for current aji.com subscribers and their guests. Each month, we focus on increasing businesspeople’s sales, design, and leadership capabilities so that they can build their strategic Networks of Capabilities (NWC) and fulfill their financial, career, and business intentions.

Thinking and Acting with

The Principle of Marginal Utilities

​To Double Productivity, Value and Income

Tuesday, July 15, 2025 | 9:00 – 11:00 am PT | via Zoom

with Greg Scharnagl, CEO of The Aji Advantage

Please RSVP by noon PT on Friday, July 11.

The Networks of Capabilities meetings focus on increasing businesspeople’s Sales, Design, and Leadership Capabilities so that they can build IR#4 Networks of Capabilities (NWC) and fulfill their financial, career, and business intentions.

This is Part #6 of The Aji Source Fundamental Strategy. It is a strategic focus and “Source of Power” businesspeople use to double their productivity, value and income.

IR#4’s NWC are a new strategic and competitive practice that is made possible by the existence of computers and the internet.

They are twice as competitive as IR#3’s Networks of Convenience.

The Principle of Marginal Utility explains one of the most important, fundamental biological mechanisms that is always in operation when people think about value.

To fulfill ambitions to double productivity, value and income and to produce and maintain top 1% annual incomes between $400k and $4m, all thought and action performed by ambitious businesspeople must be coherent with its operations.

Since common value — or common offers, which by definition lack “marginal utility” — triggers indifference and causes “pricing”, which results in bottom 99% annual incomes,

… knowledge of the principle is strategically essential for ambitious businesspeople who seek to earn top 1% annual incomes.

The principle guarantees that businesspeople who are unaware of its existence, or who do not respect it by accumulating fundamental knowledge needed to produce a steady stream of new offers, practices, narratives and strategies with marginal utilities, 

… will fail to fulfill their intentions to earn, save and invest enough money to survive, be free and live a good life throughout 40 years of adulthood and 25+ years of old age.

At this meeting we will review the descriptions, meanings, relevance, value and purposes of The Principle of Marginal Utility and how using it is effective and strategic for generating value, producing competitive advantages and increasing your income.

We will break into groups where you can use these distinctions to deconstruct and assess your offers, practices, narratives and strategies, and begin to speculate and design new marginal utilities to enable you and your networks to execute The Aji Source Fundamental Strategy and double your productivity, value and incomes.

Please invite and host your networks of capabilities so that you can design new offers, practices, narratives and strategies with them to fulfill your 2025 ambitions.

Invite people who share your purpose to earn a living or become rich to take care of your families.

To invite people in your Network to participate in the meeting with you, please send them this link:

https://www.aji.com/event/the-aji-networks-of-capabilities-meeting-july-15

Aji Events

• The Aji Networks of Capabilities Meeting | February 17

  February 17 @ 9:00 am – 11:00 am PST

• The 2026 Aji Advantage Conference [live and in-person]

  June 4 @ 9:00 am – June 5 @ 7:00 pm PDT